Enhance Your Trade Show
Booth Traffic with Flat Screen Monitor
Stands and Mounts
Is there a lonelier feeling in the world than watching a continuous
flow of people walk right past your trade show booth without even giving it so
much as a glance? After going to all that time and expense to secure a spot and
set up a display, it can be quite discouraging when no one seems to notice. Fortunately,
there are some surefire enhancements you can make to attract more foot traffic
at your next event.
·
Include technology. One
of the best things you can do is add a bit of technology to your booth. Even if
your industry doesn't deal in high-tech products, people still like to see trendy
displays with appealing visual effects. This can be achieved by doing something
as simple as setting up a couple of monitors on
monitor
mounts in the booth. Then you can play a short video on a loop that demonstrates
your company’s products or services, or simply shows various close-up or cross-section
views of a product you wish to highlight. When done correctly, the video should
lead to a desire for more information, at which point you or a colleague can move
in with a pitch.
·
Provide interactive displays. Another
proven way to attract potential customers to your trade show booth is to offer
some interactive displays for guests to experiment with. People like to feel involved,
and would much rather manipulate a touch screen than stand there idly while someone
talks at them. So grab a couple of screens or tablets, carefully arrange them
on stable
table top monitor mounts, and sit back while visitors
flock to the booth. This kind of interactivity can give potential customers precisely
the information they want or need with a minimum of wasted time. Moreover, depending
on the kind of multimedia you use in your display, it might be possible to evaluate
the data at a later time to analyze which products, services, or features were
accessed most during the event, thereby allowing you to make changes and streamline
your presentation for the next show.
·
Incorporate motion. Even
if you’re working with nothing more than a tabletop display, there are still a
variety of informative tools you can use to help attract visitors. Motion is a
proven attention-grabber, so at the very least, you should try to get your hands
on some digital signage, as well as a few
flat screen stands. You can then position the
sign on one of the flat screen TV mounts at your disposal, and program the message
to blink, flash, or crawl across the screen, which will turn heads and at least
ensure that your words get read. If this is beyond your budget, then more cost-effective
tools such as a laptop computer with a preloaded Power Point presentation, portable
projector, diorama, or even a whiteboard can be used in creative ways at a tabletop
display to draw folks in. From monitor and flat screen TVs to touch screen
tablets, laptops, digital signage, menu boards and more, there are plenty of options
out there for helping boost trade show booth traffic. Regardless of your budget,
as long as you have the right stands and mounts and enough space in your display
area, you can set up an interesting booth that will capture attention and attract
as many visitors as you can handle.
StandsandMounts.com is staffed with certified mounting experts. We
are here to help. Give us a call at 1-800-807-1477.